How it works

Before you join

You don't need to have exhibited in Parallax Art Fair to join. If you haven't yet exhibited in Parallax Art Fair, you can apply here.

PAF SHOP does not operate like other online sites selling art and design. Firstly, as in our fairs, we take no commission from you. Some other online shops can be as high as 50% commission! We think that is unhelpful for artists and buyers. It costs £48 to join PAF SHOP. Secondly, there is a product-selection procedure. However, we do not select product-makers based on lengthy exhibition history or curriculum vitae but according to the individual pieces themselves. The works must be self-evident and lean towards the decorative in some way. Whatever you do, don’t confuse our selection procedure as a judgement on whether your work is good or bad. It is more about whether it is appropriate for selling online, which is a highly visual medium. For more detailed information about the philosophy and history of selection procedures in the arts, please obtain a copy of The Prescient and Ahistoric from PAF Shop.

Before selection...

1. Contact

Book a slot on PAF SHOP. The exhibition manager will then contact you.

2. Send

The exhibition manager will ask you to upload 10 images. They must be j-pegs. You must follow the correct format when you upload them. The works must be in your studio, for sale and undamaged.

3. Select

We may ask for further images of the pieces to check the influence of light on colour.

After selection...

1. Pricing

We will need information about: titles, media, full materials, exact dimensions, weight, hanging fixture (if any), and pricing of the selected pieces.

2. Commission

The is no commission.

3. Address

We will need a shipping address. When you sell on PAF SHOP you arrange the shipping and its payment directly with your buyer.

4. Studio

Set the works aside in your studio and identify them with the ID number that we give you. If you sell a work independently or it gets damaged in the meantime, you must let us know immediately using the specific ID number of the piece so that we can remove it from the website. You can let us know using a form in the seller's console. (The form can also be used to inform us if you are away for a period and cannot accept collections.) You can find the product ID number at the bottom of the Product Information tab.

On Selling...

1. Order

When a customer places an order, we will notify you by email and put you in contact with the buyer. You arrange the shipping and its payment directly with the buyer. You send us the shipping tracking number.

2. Package

You pack the work and arrange the shipping to your buyer. When your client receives the product(s), we release their payment to you.

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